O - Facebook Ads
by Josipher Walle · updated 4mo ago
O - Facebook Ads
Uber sells us time.
The reason all this infrastructure matters in an app environment is because it's just seamless, there's less friction.
The number one emerging thing in society in value is time...
people value time over everything..
which is why convenience and lack of friction win. - Gary Vee
Josipher Walle added 4mo ago
- Facebook does not like get-rich-quick schemes, and anything helping someone increase their income is risking that classification.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
- Do not carelessly boost posts. Boosting a post creates an ad out of an organic post, and that ad is now judged by advertising policies — not the loose standards for organic posts.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
Caution
- Important: Be aware that advertising policies also apply to an ad’s landing page.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
- take Facebook compliance very, very seriously.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
- Facebook wants to give advertisers results, but they also jealously guard their users’ experience.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
- Remember: the Facebook algorithm is incredibly smart, but it is also incredibly stupid.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
- Facebook also gets data by analyzing the copy in your ad, the images or videos in your ad, and even the content on your landing page.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago
Audeince
- As Facebook advertisers, part of our job is understanding the human element and creating ads that drive people to take action. But a massive part of our job is working with the algorithm.
from Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo ago