O - Facebook Ads
Uber sells us time.
The reason all this infrastructure matters in an app environment is because it's just seamless, there's less friction.
The number one emerging thing in society in value is time...
people value time over everything..
which is why convenience and lack of friction win. - Gary Vee
Josipher Walle added 4mo
Facebook does not like get-rich-quick schemes, and anything helping someone increase their income is risking that classification.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Do not carelessly boost posts. Boosting a post creates an ad out of an organic post, and that ad is now judged by advertising policies — not the loose standards for organic posts.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Caution
Important: Be aware that advertising policies also apply to an ad’s landing page.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
take Facebook compliance very, very seriously.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Facebook wants to give advertisers results, but they also jealously guard their users’ experience.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Remember: the Facebook algorithm is incredibly smart, but it is also incredibly stupid.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Facebook also gets data by analyzing the copy in your ad, the images or videos in your ad, and even the content on your landing page.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
Audeince
As Facebook advertisers, part of our job is understanding the human element and creating ads that drive people to take action. But a massive part of our job is working with the algorithm.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo
I believe that Facebook wants advertisers to win. As long as you provide a good experience to users, Facebook wants you to get positive results so that you continue to spend money with them.
Whoa, easy there tiger! – The Modern Marketing System
Josipher Walle added 7mo