narratives 

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As the world around us becomes increasingly complex, chaotic, and confounding, writing remains one of the most reliable tools we have to root ourselves into more truthful, nourishing lives. Carefully crafted words help us unearth and resolve the self-sabotaging stories stewing in our subconscious. They act as a beacon, beckoning us towards who we’r

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Infrastructure might be built by hands but culture is built by tongues. The person who changes the cultural conversation is someone who is able to identify truth and describe it so others can not only understand but participate in the story as a conscious being themselves.

People are made of stories. Our memories are not the impartial accumulation of every second we’ve lived; they’re the narrative that we assembled out of selected moments. Which is why, even when we’ve experienced the same events as other individuals, we never constructed identical narratives: the criteria used for selecting moments were different f

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To play an alternate reality game is to be drawn into a collaborative project of explaining the world. It is to lose, even fleetingly, one’s commitment to what is most true in the service of what is most compelling, what most advances a narrative one deeply believes.

ARGs can keep going because there are a myriad of possible solutions to puzzles in the game world. Debunking only ever eliminates one small set of narratives, while keeping the master narrative, or the idea of it, intact.