blah, blah, business
sharing everything on authentically aligned branding, marketing, sales, culture, and media
blah, blah, business
“Great brands are based on stories that tap into deep belief systems. And to stand out today, brands need to think of themselves as stories that tap into belief systems, because belief systems can draw like-minded people together and spark transformation certainly more than any specific product or feature.”
– Sara Wilson, audience-first brand,... See more
– Sara Wilson, audience-first brand,... See more
Nikita Walia • this is your brand with a universe
In short, it goes like this:
Survey customers, asking how disappointed they would be if they could no longer use your product. This is the classic “product-market fit question”. In the survey you also want to ask what type of people they think would be most likely to get value out of this product, what they like most about the product, and what... See more
Survey customers, asking how disappointed they would be if they could no longer use your product. This is the classic “product-market fit question”. In the survey you also want to ask what type of people they think would be most likely to get value out of this product, what they like most about the product, and what... See more
Nathan Baschez • Good Positioning Makes Everything Easier - Divinations - Every
surveys are the most easiest and direct enough ways of gathering market research
People can copy skills, expertise, and knowledge, which are all replicable with enough time and effort. What’s not replicable is who you truly are — your style, your personality, your sense of activism, and your unique way of finding creative solutions to complicated problems.
Paul Jarvis • Company of One: Why Staying Small is the Next Big Thing for Business
I'm not interested necessarily in the dancing side of music.
I like to share the moods of music.
And the more I grew up, the more I tend to like quiet and deep music.
-- Christophe Lemaire on music - INTERVIEW : "Be Your Clothes Friends" - Christophe Lemaire
there are many less soulful ways of accumulating wealth — but here I define wealth (the kind of wealth I want to build) as a signifier of value — transformation, healing, creative solutions — in the world. and thus, to recieve value, first you give value. the mathematics of this is quite simple. the universe always wants to be in balance.
Kening Zhu • the guiding question to build wealth as an artist — kening zhu
Minimalism as Authorship
substack.com