Media Studies
Keely Adler and
Media Studies
2023 | Activate
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We enjoy media by ourselves, but we also *use* media to communicate. Am I being spoken to by the piece of media, OR is the media speaking for me? In this era, the latter is increasingly more relevant because of the ability to share the extra context around the media (the fandom). It’s not that the piece of media has to have a particularly salient... See more
Media Saturation & Having Media Speak For Us
The more powerful communication technologies become, the more people will fight wars over words instead of territory. Language, when wielded at scale, is among man's most powerful weapons.
The ‘laws of media’ can’t tell you everything about any medium, but it does give us something remarkable: predictability. We know that anything we can come up with will do these four things. It will amplify some part of us. It will make something obsolete. It will bring something back from the past in a new form. It will, when pushed, flip.
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