marketing
a gallery of resources and good reads to perfect your marketing, cold emails, referral strategies, SEO, and more
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marketing
How the Sausage Gets Made: Digital Marketing & Attribution
Sam Blumenthalcompoundingthoughts.substack.com
A trend is a fad whose demand is not satisfied. A fad is a trend whose demand is satisfied too quickly. The lesson? If you experience success, do not try to satisfy all the demand. Instead, always maintain a ring of desire around your work of people who are intrigued but can’t get it quite yet. Do it long enough and an organic trend will emerge.
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The 7 Graces of Marketing: How to Heal Humanity and the Planet by Changing the Way We Sell
Lynn Serafinn • 6 highlights
a.co
You see, when we buy ads - that is, we as in Sentry - we’re not actually buying conversions. That’s not true for all businesses. When I scroll Instagram and buy whaetver junk I run across, I’ve probably never seen the brand before, and its a one-time impulse buy. When you buy Sentry however you’re buying a brand, and what that brand has promised... See more