Marketing
Create Effective Templates
Building effective templates begins with identifying repeatable content types and breaking down their essential components. Here’s a simple framework for creating AI-friendly templates:
1) Choose High-Impact Content Types
Start by identifying the types of content you create frequently, such as blog posts, social media
... See moreMy First Million's 'How to Get Your First 100 Customers' [Access Now]
offers.hubspot.comHubSpot's Small Brands Making Big Waves [Free Access]
offers.hubspot.comPreston Rutherford openly admits that he made every mistake in the book when co-founding the shorts company Chubbies. So I kick off our chat by copping a line from Sheryl Crow: “What’s your favorite mistake?”
“Favorite mista-a-ake.” He sings, then laughs. “Favorite. Obviously a euphemism... See more
🤐What's YOUR favorite mistake?
Reverse Engineering Success
One of the most valuable aspects of template creation is the ability to reverse-engineer high-performing content.
Start by identifying successful content pieces—social posts, blog intros, or email sequences—that resonate with your target audience. Analyze these pieces’ style, structure, and tone, and look for common
... See more"In the near future, marketers will focus more on building systems rather than single campaigns," growth advisor Kevin Indig told me in late 2024.
" With AI and no-code tools, we’ll automate processes like content generation, optimization, and interactive experiences... See more
Crystal ball 🔮
Hubspot Newsletter “Crystal ball” marketers’ 2025 predictions
A 30-second spot during Super Bowl LIX this weekend costs ~$7m, matching the all-time high of the last few years.
Based on ratings data, that means companies have been spending about 5-10 cents per viewer.
Is that worth it?
Studies have determined that Super Bowl ads are actually... See more