Limits of Growth? Only cancer never stops growing

I have a theory that chasing things that scale makes you need therapy, and the therapy is pursuing things that can’t scale. I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.

– Anu Atluru

I don’t know if people develop such a deep connection to the things they buy these days. Many people have a strong desire to possess the latest thing, and manufacturers and advertisers know this. It is not by accident that merchandise is not created to last. The objects of our desire are constantly changing. And our desires for the objects we

Thich Nhat Hanh • How to Focus

After all, degrowth isn’t just about the economy. It’s about culture. For example, you might try swapping or trading your future fashion rather than focusing on its currency cost. You’ll notice how such small shifts can change your own experiences with clothes.

good on you • Degrowth: The Future Fashion Could Choose

Optimize for legacy, not empire. Empires die because they’re alone, legacies live because they involve others.

-OH, on building teams and brand communities

Growth for the sake of growth is the ideology of a cancer cell. -Edward Abbey

Agriculture was a tremendous invention – it got people fed and freed them to do many things. But agriculture – taken to the extreme in the pursuit of profit leads to a sick and obese population and industrialized farms with little regard for the environment or animals. And in response to that, we now have amazing artisanal and healthy food choices... See more

Sari Azout • Notes on Scale + Quality

“I have a theory that chasing things that scale makes you need therapy, and the therapy is pursuing things that can’t scale. I once wrote that every entrepreneur’s dream is to succeed at building an impossibly hard business and then finally open a local coffee shop to be happy.”

Anu Atluru • Anu Atluru | Substack

– Anu Atluru