It's All About People

The people you spend time with will also have a big effect on your morale. You'll find there are some who increase your energy and others who decrease it, and the effect someone has is not always what you'd expect. Seek out the people who increase your energy and avoid those who decrease it.

If MW.S has taught me anything it's this: "If you give a good idea to a mediocre team, they will screw it up. If you give a mediocre idea to a brilliant team, they will either fix it or throw it away and come up with something better."

We no longer learn about the world from institutions, or even the illusion of them. We learn about the world from people we care about. This binds our sense of truth to tribal identity, and that is a powerful, fundamentally emotional connection.

Similarly, I think people need to ask themselves – and it might be easier if we ask each other – What do you really want to be doing? How did you fall in love in the first place? People start optimizing for things like “hm, if I did this I would get 5% more traffic” or “I would get to the next follower milestone” I think because it’s visible, and i... See more

I think I care about the value of recruiting more than almost anyone I know. I think getting in amazing people at the start, in the middle, at the end, all the way through, having an ever-raising bar that someone has to clear, it's not quite everything, but often it's close.

I’m not looking to rewind the clock back to a time before we all had email and cellphones. What I want is to be inspired by the last generation that made a new life-world—the postwar American abstract expressionist painters, jazz musicians, and writers and poets who created an alternate American modernism that directly challenged the ascendant Comm... See more