The techno-social environment
Carly Ayres • Everything is Ghibli
Everything is Ghibli
... See moreGoogle is the ultimate information-age product, and the entire value of Google is that it can screen information and then deliver to you the small bit of relevant information that you can focus on. But it is precisely the value of this small bit of real estate where your attention rests that they so prodigiously monetize. And there is a zero-sum tr
... See moreThey waste our time for their benefit. When you understand it like that, spam isn't a side problem or trivial problem; it is the problem of our time. Spam is all the things we don't want to pay attention to that want our attention. Spam arises from the tension between the two foundational facts of the attention age: information is infinite, attenti
It has blurred the distinctions between categories of information—distinctions of form, register, sense, and importance—that the epistemic architecture of the analog era preserved and even accentuated. Content has collapsed, as our adoption of the drab, generic term content to refer to all forms of expression testifies. Everything now has to fit th
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