Thoughts on Branding

What niche mags know about taste

andjelicaaa.substack.com
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🧠 50 Ways to Leave Your Guidelines (And Actually Build a Brand)

Amanda Gordonthecaseforbrand.substack.com
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What category rules do luxury brands play by?

Ethan Decker, PhD.gotracksuit.com
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Brand substacks we wish existed (psst… that’s yours)

sonderandtell.substack.com
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Is it cool to care again?

Barr Balamuthandjelicaaa.substack.com
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Brand-building in analog culture

andjelicaaa.substack.com
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Healthcare brands are quitting 'medical' branding

ingoodco.substack.com
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