how to be magnetic
The 2025 State of Brand
The 2025 State of Brand explores evolving brand strategies amid technological advancements, emphasizing authenticity, human connection, durability, and optimism to foster consumer trust and engagement in a rapidly changing landscape.
assets.ctfassets.netHard to get is unforgettable. When a brand is captivating and even a bit scarce, it makes for a more-powerful long-term relationship.
BE REALLY NICE WHEN IT'S NOT EXPECTED.
Sometimes, after buving something on eBav or Etsy, I'll message the seller a thank vou and a little story about how happy my friend was with the lacket, or about the campaign we shot with the VHS camcorder that had previously been sitting unused in the seller's loft for 20 years.
It makes their dav better, and m
... See moreEveryone wants to know how to be liked. But I think we all know, actually, how to be liked, it’s just that it’s hard. It takes attention and openness, and the confidence to present your character like it’s a fun mask you’re wearing rather than a lesson you’re desperate to teach someone. If you have that, it’s simple: when people put energy into you... See more
She makes him look good by following it up with a joke about how “he’s my family member.” Talking with her is like dancing lead with a really good follow. And dancing with a really good follow is fantastic. They make you feel like their endless marvelousness is a product of your actions.
when people put energy into you, attune to it, and give them harmonious energy back
you need to shrink your ego, too. You need to not take things personally. You need to give your friends the benefit of the doubt. You need to respect other people’s space, time, needs, and not expect others to prioritize your wants over theirs. You need to treat everyone like they are important, just as you are yourself (viewing everyone as importa... See more