Hmmm

The Proof is in the Prototype

The only way to truly tell if something is worth making is to hold it in your hands. Our workshop is built to be as friction free as possible so ideas can easily take shape. We often have a proof of concept within a few hours of sketching an idea. Everything in our studio gets prototyped a million times before a... See more

What determines a society’s health is not the existence of an elite, but the effectiveness of the elite, and whether the relationship between the elites and everybody else is mutually respectful.

The Talmud18 offers an imaginary case for your contemplation. Suppose you embarked on a journey across a remote and distant desert in company with an associate. Imagine that you brought a large water supply for yourself, whereas your associate neglected that elementary preparation. Halfway across the desert, it became apparent that there was

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Leading side by side

Orchestras are difficult.

One reason is that we’re really good at noticing when they’re out of tune. Just a tiny bit off changes our perception of the sound.

The other reason is that if the performers wait for a leader in their section to go first, every entrance and every attack will be muddled. You need to go when it’s time to... See more