great ads & copy

Love it when brands have a bit of a laugh in their marketing. Furniture marketplace Vinterior, uses some tongue-in-cheek copywriting and friendly jibes to poke fun at furniture giant Ikea.

Well well well. OpenAI selling humanity. Like it or love it, the campaign perfectly demonstrates the everyday uses of ChatGPT. I do enjoy the irony of it being shot on 35mm - pioneering tech using a largely vanishing tech

BackMarket using some hard hitting marketing to communicate the danger of falling for the ‘I need the newest one of those’ mentality. Simple but oh so effective