Gen Z Cool / Weird

Salish and her dad have taken the MrBeast playbook (eye-catching thumbnails, over-the-top challenges, click-driven storytelling) and tailored it to a Gen Alpha girl audience. Instead of million-dollar stunts and bro humor, their videos center on wholesome dares, tween friendship drama, and “shipping” sagas (“ARE THEY DATING?”).

BEHIND THE RISE OF THE ‘IT’ SWEATSHIRT , businessoffashion

I chatted with Diana Pearl about the phenomenon of the status sweatshirt, a trend fueled by the limited-run launches of influencer brands like Dairy Boy, Daily Drills, and Parke. From last September to this month, the amount of fashion content on TikTok featuring sweatshirts increased by... See more

Millennials, in turn, are defending the acronym as a necessary tool for tone and nuance. TikToker Anna Gaddis sparked the debate by clarifying that “LOL” signals lightness, not laughter, prompting over 5.8 million views and comments like “If I don’t use ‘lol,’ I sound rude” and “It’s to soften delivery.”

Lebron James Songs

Lebron lovers are rejoicing in yet another unhinged way - custom covers/remixes of popular songs to instead be all about Lebron and his gameplay, talent, skills, and literally anything. These fans are bordering on rabid with the way they pump these memes out tbh.

For Madison and her peers, metal braces are a look to be celebrated, personalized and, of course, documented online. Spend a few minutes scrolling the apps and one will find no shortage of orthodontic content.

• Lest you think 2016 nostalgia has fully peaked: The Chainsmokers surprised Ohio State students by crashing a Sigma Alpha Epsilon fraternity party before the big Ohio State vs. Texas football game, turning the event into a massive, impromptu concert. The EDM duo performed hits like “Closer” and “Roses,” prompting the below reactions from Gen Zers:
  
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Metal braces have shed their negative reputation and, for some tweens and teens, have become a coveted signifier of cool (colored bands and all).

Cheesecake / Apple Pie

TikTokers are using a trending audio to show just how much they love dessert—by dramatically widening their mouths every time each dessert word is mentioned. The bigger the craving, the bigger the jaw drop.

I have talked a lot this week about a perplexing experience I had last Saturday night at the Perfectly Imperfect 5th anniversary party [SIC] homie Tyler Bainbridge was kind enough to invite my chunc ass to. The London rapper Fakemink was headlining and I was curious to see what the kids are into for myself. It was ... shambolic (as rappers playing

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