future mapping
the why and the how
future mapping
there’s simply no way around the fact that we’re pretty fed up with a certain philosophical framework in Silicon Valley. It has many names: the growth mindset. OKRs. KPIs. Even Minimalism — the predominant aesthetic of our era. But at its core, it all comes down to one thing: the relentless optimization of everything in our world.
this mindset has... See more
this mindset has... See more
The Browser Company • Optimizing For Feelings
It is a fallacy to plan for ‘the future’ (singular). We need to be prepared for multiple futures (plural) and build into our strategies a flexibility that allows us to move resilient from the present moment towards the future. Being aware of the different paths the future might take, leads to more realistic and flexible strategies that will be more
... See moreMarjolein Pijnappels • Designing the Future Using Science Fiction
Liminal creativity can help carve a path from disorientation to discovery, from uncertainty to curiosity, from fear to innovation. It can turn scary situations into transformational experiences of self-discovery and self-authorship. In fact, life itself is a liminal space between birth and death.
Anne-Laure Le Cunff • Liminal Creativity
when you aren’t just dismantling the narrative but providing another one, you are creating a new reality for your audience.
Rebecca Johnson • Drawing Wisdom From the ‘Weird’
In a world where it’s never been easier to get mediocre approved, Challengers raise their ambitions and create an internal culture of bravery, determined to guide their organisations to let go of their firm grip of the status quo.
eatbigfish. • The Cost of Mediocrity
‘Memories of the future really is what you’re talking about. The idea that by briefly or temporarily putting yourself in the future and thinking about what it’s like there, and then coming back to the present, that that influences the decisions you make about your behaviour between now and the future, and how you can cope and change things in order
... See moreRob Hopkins • From What Is to What If: Unleashing the Power of Imagination to Create the Future We Want
Our measurements are our agreed-upon codes for what matters, but once they are installed into our culture, it can be very hard to know when it’s time to rethink how we measure things in the first place. Our beliefs and feelings have a tendency to move forward before we have the models to describe them and the artifacts of culture – language, norms,... See more
Creating New Units of Culture
imagination, rather than being seen as an ‘essential skill’, is commonly perceived as messy, unpredictable, a bit cheeky, potentially uncontrollable and a frivolous and unprofitable use of time.