future mapping
the why and the how
future mapping
Naturally, these three ideas — uncertainty ability, the experimental organization, and strategy as creation — are just a sampling of the approaches we see emerging as complements to strategy in more stable markets. Uncertainty science doesn’t invalidate the prior strategic frameworks, but it does draw a boundary line, arguing that if you want to... See more
Nathan Furr • Strategy in an Age of Uncertainty
And basically, my gripe is, we collectively generally treat every transition the way I used to treat “time for recess”: This is just going to happen, so let’s not focus on how it’s going to happen, or whether the getting there is hard. Let’s just get from here to there, OK? And then we can be there and forget about here.
Sophie Lucido Johnson from You Are Doing A Good Enough Job • It's Going to Take You Longer to Get to Work
“We are so persuaded that the need for efficiency to rush from meeting to meeting, decision to decision, we're not stepping out on the balcony and really seeing it what it is.” From On Strategy Showcase: Adam Morgan on the cost of dull advertising, May 5, 2024
“it's this sense that it's possible, but it's not possible for me.” From On Strategy Showcase: Adam Morgan on the cost of dull advertising, May 5, 2024
But it’s only when we sacrifice the certainty of answers, when we take our training wheels off, and when we dare to wander away from the street lamps that breakthroughs happen. If you stick to the familiar, you won’t find the unexpected. Those who get ahead in this century will dance with the great unknown and find danger, rather than comfort, in
... See moreOzan Varol • Think Like a Rocket Scientist: Simple Strategies You Can Use to Make Giant Leaps in Work and Life
Sociologist Elise Boulding calls this ‘temporal exhaustion’, arguing that ‘if one is mentally out of breath all the time from dealing with the present, there is no energy left for imagining the future.’
Rob Hopkins • From What Is to What If: Unleashing the Power of Imagination to Create the Future We Want
As Donella Meadows, co-author of the Limits to Growth studies, asks, ‘How did we arrive at a culture that constantly, almost automatically, ridicules visionaries? Whose idea of reality forces us to “be realistic”? When were we taught, and by whom, to suppress our visions?’
Rob Hopkins • From What Is to What If: Unleashing the Power of Imagination to Create the Future We Want
What incremental changes do we make to our internal algorithms to lurch our way to ever-more confident means of thriving in this world? The question is not only what injustices are you fighting against, but what do you in your heart of hearts want to create?
Stephanie Dinkins • Afro-Now-Ism
That's right. I keep going. Something in what you were just talking about reminded me of, you talked about how you're about cultural futurism now. Is that a recent shift or how did you find that place? And what does that mean in how you work?
It is and it isn't. We've always been doing our work like this, where it's always predictive. The whole... See more
It is and it isn't. We've always been doing our work like this, where it's always predictive. The whole... See more