Fundraising

There is no ideal pitch deck. The narrative depends on what you’re building—but I really like this one: 1. Vision for the world in 5 years 2. The novel wedge that will get you there 3. How you plan to distribute it 4. What could go wrong 5. What you’ll prove by the time you need…

In order to build conviction, we rely on founders to tell us a compelling story, almost always in the form of slides. We’ve funded companies almost entirely because of the quality of their seed decks. Poor deck? We’ll likely pass on the opportunity.

Make it easy for people to introduce you Friends who make intros are doing you a favor. Write the intro email so they can just copy and paste. Here’s the email we asked friends to send investors:

by far, my absolutely favourite slide in the @untitledmapapp pitch deck inspired by aka stolen from: