founder's mentality

I look at product as an act of, how does this get communicated through the distribution channel we need to use. Said another way: if this product doesn't make a pretty compelling social ad -> we ain't doing it.

“Instead of finding the product through discovery and iteration the goal is to reverse engineer the vision,” he explains. “If you take an incremental, discovery-led approach, then you might find yourself with product-market fit in a local maximum, building a company that you don’t want to lead.”

Parenting is the best part of my life. What I have re-learned from it is that real joy is in the small moments. The first time she said “mama” was a spectacular moment, but it is in delighting in her coy smile as I change her diaper that I find beauty. You have to love the process of your labor, not the outcome of it. That has been true in making... See more