for the YOUNIQUE*
the urge of returning back to who you are.
for the YOUNIQUE*
Everyone’s faces have the same...glow. Glass skin, clean girl, glazed girl, cold girl. Everyone’s phone’s the same (and have since 2007 when the iPhone first shipped).
Everyone’s drinking the same amount of water, because ofc everyone’s water bottle looks the same (the Stanley Cup...the status water bottle as talisman of late-capitalism hyper-consu... See more
Everyone’s drinking the same amount of water, because ofc everyone’s water bottle looks the same (the Stanley Cup...the status water bottle as talisman of late-capitalism hyper-consu... See more
Beth Bentley • Is the Algorithm Making Us LESS Stylish, LESS Interesting, LESS...ourselves?
we unfortunately are in a culture of sameness.
no matter what area or industry, we are all pressured to live up to a specific standard, imitate those who we think we should become, and strive for the things that everyone deems as normal.
we start to forget who we really are under this noise of conformity.
“A clear brand universe is not just about the brand, but about the unique, evolving constellation of connections to other brands, personalities, places online and off, and other cultural touchpoints, that create the fullest, richest context and associations in the audience(s)’s mind when juxtaposed all together.”
– Nick Susi, Executive Director of S... See more
– Nick Susi, Executive Director of S... See more
Nikita Walia • this is your brand with a universe
Ever wondered how some brands manage to sweep you off your feet and into their own little universe? It’s not just about selling products anymore - it’s about creating a world you can’t help but dive into, get lost in, and totally fall for and the best brands do it so well; Glossier, Heinz, Rhode, Gisou and Erewhon to name a few…
Grace Garrick • What Exactly is a Brand Universe?
Being different feels risky, exposed, vulnerable.
But think about this for a moment: Who are you when you're with someone who makes you feel completely safe?
Maybe it's your partner, your best friend, or even your pet. Notice how your body feels in these moments – when you can make that stupid joke without thinking twice, when you can make silly face... See more
But think about this for a moment: Who are you when you're with someone who makes you feel completely safe?
Maybe it's your partner, your best friend, or even your pet. Notice how your body feels in these moments – when you can make that stupid joke without thinking twice, when you can make silly face... See more
Carolina Wilke • 072:The Business of Being Different: Why Your Weird is Your Power
why artists are meant to be in service
this might sound — grandiose, sure — but I think as artists, we are connected so intimately with the essence of life; more deeply than any other profession, other than the spiritual/religious.
I’m not referring to art as a means of purely aesthetics or creative labor (particularly now in the age of AI) — but ar... See more
this might sound — grandiose, sure — but I think as artists, we are connected so intimately with the essence of life; more deeply than any other profession, other than the spiritual/religious.
I’m not referring to art as a means of purely aesthetics or creative labor (particularly now in the age of AI) — but ar... See more
Kening Zhu • the guiding question to build wealth as an artist — kening zhu
You can say artists are the greater representatives of the the divine: we are the ones that are able to bring the Kingdom of Heaven onto earth for everybody to experience as a human.
Every decision is a bet. To increase your odds of winning, place bets where you have an unfair advantage. Whether it’s your expertise, network, resources, or a unique insight, leveraging these advantages can make all the difference. When starting my agency, I had years of agency experience, a good reputation, and an existing steady stream of client... See more
Dan Mall • Dan Mall’s 10 Principles for a Worthy Design Career | Figma Blog
The greatest unfair-advantage that you have is you.
Lean into it, put all your chips on it, and the outcome will always end up with you winning.
youniqueness isn't about the niche.
youniqueness isn't about the offering.
youniqueness isn't about the brand.
it is about the person, the human, the context, the intricacies, the depth, the story, the perspective, the taste.
everything from the product, the service, the company, all of it, is just a byproduct of realizing who you* are.
less branding, m... See more
youniqueness isn't about the offering.
youniqueness isn't about the brand.
it is about the person, the human, the context, the intricacies, the depth, the story, the perspective, the taste.
everything from the product, the service, the company, all of it, is just a byproduct of realizing who you* are.
less branding, m... See more
mymind
