This 1970s Nike manifesto is absolutely wild
A list of 10 principles from an early internal memo at Nike, long before the company grew into a global brand. This list is rumored to have been written in 1977 by the first head of marketing, Rob Strasser, and was shared decades later by lead designer Markus Kittner.
“1. Our business is change.
2. We're on offense. All the time.
3. Perfect results co... See more
“1. Our business is change.
2. We're on offense. All the time.
3. Perfect results co... See more
James Clear • 3-2-1: On Simplifying, a 5-Step Process for Nearly Anything, and Collaboration | James Clear
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Phil Knight’s manifesto for Nike from 1980 should honestly be hung in every startup office ever -
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