do what you love, but solve for distribution
time to get over yourself and engage in some cringey self-promotion
sari and
do what you love, but solve for distribution
There’s this funny balance where some writers get way too purist about it and they’re like, I don’t want to have to package my work up for the masses and for the hordes . I think if you really believe in the quality of your work, you owe it to your work to package it in a way where it can reach the most people. There’s obviously a way to do it that... See more
ten thousand takes on tech, culture, criticism, and bait
don't take the bait
jasmi.news
learnings: i used to feel like you had to make adhd slop to win on tiktok and i couldn't have been more wrong. my entire content style is around "narratives" and "storytelling" and it's often flopped on tiktok.
it's not that tiktok doesn't like deep stories -- it's more that every single video must be made with the... See more
Farza 🇵🇰🇺🇸x.comI think one of the big questions of this decade
Is how do you become “post-algorithmic”
While remaining economically viable
Reggie Jamesx.com
Under the rule of the attention economy, creators are still in charge. So, in order to find success in this creative market, it’s become clear that the majority of creatives are beholden to the same distribution techniques as creators. You’re competing on the same playing field, very often for the same pair Of eyes, um, as creators, the only meta... See more
Under the rule of the attention economy, creators are still in charge. So, in order to find success in this creative market, it’s become clear that the majority of creatives are beholden to the same distribution techniques as creators. You’re competing on the same playing field, very often for the same pair Of eyes, um, as creators, the only meta... See more
Reader
Zane Kind
Kafka would whiff on this, but the other two would excel if you told them this was a necessary part of achieving their artistic dreams. There is this idea that prolific, famous creative people are wilting flowers who are just accidentally dedicated to perfecting their craft and making work that is both authentic and widely popular. I think people... See more
Sasha Chapinsubstack.comBuilding things will become easier and easier
Getting people to care will become harder and harder
This is now the #1 bottleneck for company comms
Companies are launching and shipping every day, nonstop.
They have taste, judgment, execution
Attention is all they lack
Lulu Cheng Meservey
Any AI application can be copied by other teams. The winner gets determined by:
1) whether people know you exist
2) whether people like your vibe
3) whether people trust you with their most sensitive data
These are in increasing order... See more
Lulu Cheng Meserveyx.com