Distorted
Yancey Strickler’s Nine Creative Meditations
To me or to the mean - Focus on what makes your work strange or unique rather than trying to fit in with what everyone else is doing.
You are your audience - Create work that satisfies your own desires and interests rather than trying to please an imagined mass audience.
Small is more rewarding than big - V

How to avoid cynicism:
Act in ways opposite to your instinct. If you hate something, find out more about it. Again ask 'What is this?', 'Who made this?', 'Who is this for?' Genuinely. Never stop doing this"
-via @being_on_line
"Marketing is our core competency. We're going to outsource everything else. Red Bull has no production facilities or warehouses."
“I don't wait for things to cross my desk. I go out and look for them. I made 250 calls a day."

We’re doing this for our next job listing.
"Never hear of Aminé? That's not the point. Tapping into the “creator economy” is an increasingly utilized tactic by brands to ignite commercial return. But is that the right approach?
If you are a brand that "spon... See more
been gone for a bit, did i miss anything big?
A good brief increases the quality and reduces the quantity of conversation
THIS!!!!!