Designing for Emotions
nicole and
Designing for Emotions
nicole and
You can’t charge a premium price for giving people what they expect, and you won’t ever have break-out products that way—the kinds of products that people line up around the block for.
"Delight is the joy that results when something is unexpectedly good, in a way that it doesn’t have to be. If products were designed with delight as an end in itself, you’d probably start to see a lot of things in a product that didn’t lead directly to revenue or engagement. And you’d feel a sense of connection with the product’s creator – a sense
... See morePeople hire services not just based on what they can do but how it makes them feel.
via Unreasonable Hospitality
going the extra mile might not make sense from a prioritization perspective but are the things that, over time, can make the aggregate userbase much happier in a "warm and fuzzy" way that transcends NPS
“The problem with the designs of most engineers is that they are too logical. We have to accept human behavior the way it is, not the way we would wish it to be.”
― Donald A. Norman, The Design of Everyday Things