Designing for Emotions
Designing a product, work etc. by thinking about the emotions we want to elicit in the users.
nicole and
Designing for Emotions
When we build software, it’s an opportunity to make people feel something. It doesn’t need to be anything major. I don’t think we’ll ever compete with desert sunrises. Just that we might make them smile, laugh, see or realize something they didn’t before.
Notes on Roadtrips
A tradeoff occurs every time you get feedback. You become slightly more mainstream, slightly more aligned with the zeitgeist. You become marginally more of an exploiter than an explorer , standing on the shoulders of the giants who conceived the paradigm you’re striving to build upon. This is very effective when you want to align your work with... See more
Leber • The Feedback Tradeoff
we design our tech for users, not people. what a great little visual!
I’ve come to think of software applications as a form of digital architecture: some are places of concentration, others of collaboration, others clearly just for fun. Software’s emotional dimension is crucial: how it feels dictates how it’s used. (Architects hire environmental psychologists; tech companies hire user-experience researchers.)... See more
notes from my conversation with Shuya Gong:
to design for convenience means to design for loneliness because you remove the step of connecting with a human.
AI helps design for solitude - it enables better ways to have more time with yourself in contemplation, because there’s a way to be interactive with yourself.
Chatbots are for the solutions stage,
... See moreEventually, that gesture became one of our steps of service. The host would ask guests, “How’d you get here tonight?” If they responded, “Oh, we drove,” he’d follow up with, “Cool” Where’d you park?” If they told him they were by a meter on the street, he asked which car was theirs so one of us could run out and drop a couple of quarters into the... See more
via Unreasonable Hospitality
going the extra mile might not make sense from a prioritization perspective but are the things that, over time, can make the aggregate userbase much happier in a "warm and fuzzy" way that transcends NPS
You can’t charge a premium price for giving people what they expect, and you won’t ever have break-out products that way—the kinds of products that people line up around the block for.
Suzy Wetlaufer • The Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH
A charismatic brand includes a dedication to aesthetics. Why? Because it’s the language of feeling, and in a society that’s information-rich and time-poor, people value feeling more than information.