Designing for Emotions
Designing a product, work etc. by thinking about the emotions we want to elicit in the users.
nicole and
Designing for Emotions
Google is great, but all of their products are utilitarian - they don’t make me smile.
A simple, clean product doesn't just function; it brings joy too.
I want them to take away from the book the same thing they would take from the concert.
I want them to think, well,
I feel better now.
I feel uplifted now.
I feel that things are possibile now.
I know... See more
Dolly Partonsubstack.comif software is to have soul, it must feel more like the world around it. Which is the biggest clue of all that feeling is what’s missing from today’s software. Because the value of the tools, objects, and artworks that we as humans have surrounded ourselves with for thousands of years goes so far beyond their functionality. In many ways, their... See more
The Browser Company • Optimizing For Feelings
People hire services not just based on what they can do but how it makes them feel.
Paul Stamatiou • Craft
There are brilliant examples all over the place of people tweaking time subjectively. One of my favorites is the Uber map. It doesn’t change how long you wait for the taxi. It changes the quality of the waiting time by reducing uncertainty. If you look at human emotions, although humans might say, “I don’t like waiting for a taxi,” what makes them... See more