design

capital demands design address the hyper-specific moment of The Now; the site of consumption, of transaction. Thats all it cares for; where it eats. But we all live in the permanent ruins of what is created for that moment. designers should design them instead. that is our world.

So many good examples of flows/products that become way more usable by removing steps. E.g. OCRing a photo you took using some 3rd party app vs. just selecting the text inside Apple's photos. I use the latter now multiple times a week and “all it did” was reduce steps. [1/3]