design

First, I think great web design requires discipline. And that’s really the hardest thing about making a website. In this field there are a thousand yes’s for every no because, and here’s the second reason: it’s impossible to hold a website in your hand. It’s hard and sometimes tedious to see all the variations of your work across the infinitude of... See more

1. In all the time I’ve spent watching people use the Web, the thing that has struck me most is the difference between how we think people use Web sites and how they actually use them. When we’re creating sites, we act as though people are going to pore over each page, reading all of our carefully crafted text, figuring out how we’ve organized

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If you're small, you're in a position where it's to your advantage to be weird—you can have a point of view that the big tech companies never could. In the world of chairs—you're not going to build a cheaper chair than Ikea. Why not build something they couldn't—like a more interesting one?