design
insights on good design + anything else related to design
Jilber Najem and
design
Loving how simple this image is from @sari’s presentation on Sublime. Contrasting it with my equivalent personal content strategy pipeline, I’m forcibly reminded of that YouTube parody “If Microsoft designed the iPod packaging”
What is a brand?
Firstly, here is what it is not…
: A logo
: A product
: A fancy office
The best definition I ever heard is this…
A brand is the most valuable piece of real estate in the world: a corner of someone’s mind.
In reality, a brand only ever exists in the minds of customers.
And there’s a further nuance.
A brand’s value isn’t determined solely by... See more
Firstly, here is what it is not…
: A logo
: A product
: A fancy office
The best definition I ever heard is this…
A brand is the most valuable piece of real estate in the world: a corner of someone’s mind.
In reality, a brand only ever exists in the minds of customers.
And there’s a further nuance.
A brand’s value isn’t determined solely by... See more
We need a new definition of scale that is not about the production volumes of a material but the proliferation and exchange of knowledge. From scaling up to scaling out – or perhaps from scaling up to skilling up.
We need a new definition of scale that is not about the production volumes of a material but the proliferation and exchange of knowledge. From scaling up to scaling out – or perhaps from scaling up to skilling up.
- In all the time I’ve spent watching people use the Web, the thing that has struck me most is the difference between how we think people use Web sites and how they actually use them. When we’re creating sites, we act as though people are going to pore over each page, reading all of our carefully crafted text, figuring out how we’ve organized
Don't Make Me Think by Steve Krug – The Rabbit Hole
On designing a social network antithesis
Dirty Furniture | the real-life design readercloseleft-arrowleft-paddlelogoright-arrowright-paddletwitter
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