Design Input

In 1985, Nike held a 24-hour shoe design contest. Nike was struggling. Their stock dropped 50%. They had to lay off people. Adidas, Converse, and Reebok were all selling more shoes. So in a panicked attempt to find creative talent, Nike held a shoe design contest. The winner was a corporate architect named Tinker Hatfield. “Two days after the... See more

men who live in an academic milieu tend to be unaware of the pre-occupations of ordinary men and women; moreover, their ways of expressing themselves are usually such as to rob their opinions of the influence that they ought to have upon the general public.