Design
** It turns out that Your Book actually being Just A Book is freeing. It turns out that living in a world where marigolds matter more than Amazon stars is kinda wonderful.
Sara Petersen • Some truths about writing a book
I’m thinking about how malleable the world is, and how easy it is to forget that. The world has, many times throughout history, reconfigured itself around strong visions.
Our desires, motivations and behaviors are constantly being shaped by incentives and systems we aren’t even aware of. So much genius and money has gone into a metaphor that... See more
Our desires, motivations and behaviors are constantly being shaped by incentives and systems we aren’t even aware of. So much genius and money has gone into a metaphor that... See more
sari azout • Taste, Conviction, Elon Musk
the mental inertia that John Stuart Mill called the ‘deep slumber of a decided opinion’.
Geoff Mulgan • Another World Is Possible: How to Reignite Social and Political Imagination
I've tried it all — walks, deadlines, formulas, fasting, thieving, reading old ads, sprinting through the park, cafes with no wi-fi, foyers with Coca-Cola. Here's the only thing I've worked out.
Big ideas are less about creativity and more about conviction.
In fact, I think your conviction in an idea is more important than the idea itself. You have
... See moreThe essence of positioning is sacrifice. You must be willing to give up something in order to establish that unique position. Nyquil, the nighttime cold medicine, gave up the daytime market. The focus of most marketing operations is just the opposite. They look for ways to broaden their markets by line extension, by size and flavor proliferation,
... See moreJack Trout • Positioning: The Battle for Your Mind
Which of my strongest beliefs are formed on second-hand information vs. first-hand experience?
If I could not compare myself to anyone else, how would I define a good life?
Whose views do I criticize that I would actually agree with if I lived in their shoes?
Who do I envy that is actually less happy than I am?
Looking back, am I any good at... See more
If I could not compare myself to anyone else, how would I define a good life?
Whose views do I criticize that I would actually agree with if I lived in their shoes?
Who do I envy that is actually less happy than I am?
Looking back, am I any good at... See more