Dealing with Uncertainty
Keely Adler and
Dealing with Uncertainty
Maybe you don’t need direction, because, ultimately, you are already going the right way. Maybe, somewhere, your being/mind/heart/intuition already knows everything it needs to know about how to come home to itself. If you just look inwards, lovingly, perhaps you will come unbent, in some ways, or fully, eventually.
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One thing that sets these intensely creative individuals apart, as far as I can tell, is that when sitting with their thoughts they are uncommonly willing to linger in confusion. To be curious about that which confuses. Not too rapidly seeking the safety of knowing or the safety of a legible question, but waiting for a more powerful and subtle
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For brands who find themselves in a culture of Exploration, the goal should be to usher their users into a culture of Transformation by creating certainty in the market.
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