Data vs Intuition

“My deepest insecurity is that I have these intuitions about things that I cannot explain to anyone,” Kushner told Rubin as they sat in his garden overlooking the ocean. “Sometimes I see or experience something and it makes sense to me, I fall in love, but I cannot explain why. Like when Thrive invested in Instagram or Spotify or OpenAI. I could... See more

In some domains we have a great deal of objectivity. In others, we can’t possibly separate observer and information, it’s all entangled. I’m saying that’s a natural feature of how our brains work. God only knows what else is going on in there. Trying to isolate or explain a psychic experience is like trying to isolate or interpret an artwork. Good... See more

it's the totality of those “nodal points” that indicate one’s own unique perspective. It doesn’t matter if you specifically sought out the nodal point or not, it’s the recognition that counts. When you encounter a piece of life-changing information (no matter how large the change part is), you are simultaneously discovering and creating “yourself,”

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“One of the reasons the tech industry is so creatively bankrupt is that people just focus on attributes you can measure,” said Jony Ive, when told of the insecurity Kushner had confided to Rick Rubin. “I was very lucky at Apple, because Steve [Jobs] showed me there was a way to articulate things like sensibility, intuition, taste, which all start... See more

Don’t get paralyzed by testing everything. If you can’t get statistical significance within a month, use pre/post analysis instead. Trust intuition more, especially when:

You have low traffic/conversion volumes

The change is low-risk

You need to move quickly

The impact is obvious