why curation...
sari and
why curation...
In an age of all information all at once + decision abundance
The new luxury is deep context + slowness
The job for the brand then, is to be able to create environment. That attracts someone to explore the depth of references
Reggie Jamestwitter.com@patrick_oshag I think with so much data and algorithmic-everything, the value of hand curation will continue to increase. 1,000 movies the computer suggests are not as compelling as 1 movie from a person I trust.
I think there must be an analytical corollary to this, but I'm not yet sure what
Simon Sarrisx.com
Information Overload Helps Fake News Spread, and Social Media Knows It
Filippo Menczerscientificamerican.com
Maria Popova — Cartographer of Meaning in a Digital Age
onbeing.org
Ashley Zhang and
In fact, I’d argue an emerging class of creators and consumer brands is actually employing curation as a business strategy. Gohar World, Ganni and Soeur have been sharing city travel guides, Ghia has been sharing Spotify playlists, and tastemakers like Olympia Gayot and Alex Eagle are joining entirely new social platforms purpose-built for... See more