Cultural Strategy
Keely Adler and
Cultural Strategy
What interested me was the way that different subcultures and brands were feeding off one another. Lifestyle brands and DTC needed to draw on these subcultural elements—they needed to be the products people buy in order to participate. And in the other direction, product imagery was beginning to play an important role in subcultural formation. In
... See moreToby Shorin • Life After Lifestyle
honestly i'm so good at consuming content LMAO. like how do I make it my job to literally just read, watch, and listen to stuff??
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Any given culture generally moves between 4 stages: Entrenchment, Tension, Exploration and Transformation
Jasmine Bina • The 4 Phases of Culture Brands
