When you solve problems, you get customers. When you give people better stories about themselves, you build movements. When you give them something to defend, you create evangelists.
Creators pay with effort. They put in the work to create a product in the hopes the audience consumes and engages with it. Audience members, on the other side of this interaction, pay for this effort with attention.
In the most practical sense, we are now much less limited by ideas than ever before. Even people who don’t consider themselves creative now have access to a machine that will generate innovative concepts that beat those of most humans (though not the most creative ones). Where previously, there were only a few people who had the ability to come up... See more
This is a common error, which existed long before AI. In fact, generating (or selecting) good ideas is a key challenge. LLMs so far seem to be about as good as the internet at generating lots of quite generic ideas - those who can select the ones that match their context (and yes, then, execute on them) are the ones who will have a chance to succeed.
Teaching Form Through Practice (Werklicher formunterricht)
All creativity requires letting go. We let go by having some fun. We have some fun by staying curious. We stay curious by being 100% present for what's unfolding. The antidote to product-anxiety is process-delight. Become more focused on process & you just might sneak up on awe.