continuous improvement

To test an idea, you must build it. You can’t rely on the abstract – you have to bring it into the world to play with it feel it and only then can you judge whether it’s worth pursuing or not

Christa Nicholson • The Creative Act by Rick Rubin

Simplicity isn’t just a visual style. It’s not just minimalism or the absence of clutter. It involves digging through the depth of the complexity. To be truly simple, you have to go really deep. For example, to have no screws on something, you can end up having a product that is so convoluted and so complex. The better way is to go deeper with the ... See more

Walter Isaacson • Steve Jobs

Ideas related to this collection