Content

Don’t create the content you think people want to consume, create the content you want to consume. If it interests you, you’ll make it interesting to others.

Content creators, by definition, don’t care about what they’re creating but only about the fact that they’re creating something. If you are a creator and you care, you should never think of yourself as a “content creator”

There is so much mystique around the creative life. It’s fetishized and coveted and seen as mysterious even by the people who inhabit it. We have a cultural script that says: There’s too much consumption, not enough creation! If you want to be a [tasteful/interesting/admirable/happy] person, you should make more things. But then also: Social media ... See more