Community Tennis

The most useful definition of quality: It meets spec.

The hard part isn’t putting in enormous effort to somehow beat the spec.

The hard part is setting the spec properly.

If you’re not happy with the change you’re making and the customer experience, change the spec.

A TENNIS LOUNGE idea …

Munoz places a huge premium on community, which he says places like New York City are in “dire” need of: “There’s no place to hang out, watch some tennis, and nerd out about equipment.” Modern tennis clubs, while proliferating, are often too exclusive. “The idea of a membership is aspirational, sure, but it’s more pretentious

“I try to rely on discipline more than motivation. A lot of people think motivation comes first, but for me, discipline comes first and that brings motivation.

You start doing something, and as you get better, you start enjoying it more. That’s where the motivation comes from.”

• Martin Landaluce

We think an idea has to move fast to matter. But most ideas are slow growers. They need time to root, reshape, and find their fit.

"Tennis is a sport that offers the perfect combination of competition and camaraderie, allowing players to form bonds that last a lifetime."

— Roger Federer

"Tennis is a social sport that encourages teamwork, sportsmanship, and friendship. It's a great way to stay active, healthy, and connected with others."

— Rafael Nadal

Many are busy; few are productive.

If it doesn’t move a metric that matters - internally to your next milestone or externally for the customer you are building for - stop doing it.
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Scaling production without scaling human judgment is a recipe for disaster.

The new worldview, instead of trying to eliminate uncertainty, embraces it as an essential feature of reality. We learn to work with uncertainty rather than against it, recognizing that some of our most profound insights come from exploring the edges of what we know. This approach allows us to remain open to new possibilities, adapt our

The events people remember most are the ones that are thoughtfully designed, not just numerous.