Community Building
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Community Building
Focused on new structures of kinship and uniting people around shared values of empathy and care, community platforms are increasingly integrating wellbeing, sustainability and social justice into their core. 🧵
Most people don't join communities for belonging.
They join to solve a problem or achieve a goal.
It's only once they form relationships that they'll cite belonging as their motivation.
Lesson: to grow your community promote benefits, not belonging.
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