Community Building
sari and
Community Building
People Powered: How Communities Can Supercharge Your Business, Brand, and Teams
Jono Bacon • 8 highlights
amazon.com
Community with Ramses Oudt // Metamuse podcast episode 62
museapp.comIf there's any kind of lesson in all this, it's mostly some advice I want to give myself.
The lesson is simply: speak up .
It's OK to slip into advocacy now and then, so long as you do it tastefully. If it sounds high- or heavy-handed — or anything like nagging — you're doing it wrong. Just explain why you care about a particular value. The goal... See more
The lesson is simply: speak up .
It's OK to slip into advocacy now and then, so long as you do it tastefully. If it sounds high- or heavy-handed — or anything like nagging — you're doing it wrong. Just explain why you care about a particular value. The goal... See more
Kevin Simler • Here Be Sermons | Melting Asphalt
Peloton Marketing Strategy: Uncovering Key Lessons For Rapid Growth - NoGood™: Growth Marketing Agency
Stephanie Farrellnogood.io
Despite all the negative publicity around hypergrowth and overvaluation, Peloton has retained a core group of users for a long time by focusing on building community and meeting customers with enthusiasm wherever they are. And they managed to scale that pretty well.
Most people don't join communities for belonging.
They join to solve a problem or achieve a goal.
It's only once they form relationships that they'll cite belonging as their motivation.
Lesson: to grow your community promote benefits, not belonging.
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