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Internet Vibes
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Content creates context
Ana Andjelic | Substack
-Ana Andjelic
the presentation of self by @nicolekwvn — https://www.are.na/nicole-kwan/the-presentation-of-self
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The Youth Report 2017 delves into progressive Gen-Z behaviors: authenticity, skepticism towards brands, communal creativity, fake optimism, and digital immersive experiences reshaping identity and consumer culture.
LinkGen Z Report
We live in a time where brands are expected to not just reflect our values but act on them. Trust in business can no longer be based on visual signals of authenticity, only on proof of work.
subpixel space • After Authenticity
People co-create their identities with brands just as they do with religions, communities, and other other systems of meaning.