Business Building

Companies That Have Successfully Implemented Out-of-the-Box Thinking, via Rory Sutherland:

• Octopus Energy

  • They have a software division called Kraken

  • They manage utilities in a much more sophisticated pricing environment, like cheaper rates for charging cars after midnight

  • “It’s very much about marrying supply and demand.” – Rory Sutherland

  • They have a

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The single best thing I've read this year on how to improve a company. https://t.co/cUahYNEPQw

One result of this past tech cycle was a view that companies needed to build hyper complex ponzi schemes of ambition in order to accumulate capital and be valued. This led to a variety of shooting stars that never realized their main goal.

Another view was an insane amount of value ascribed to hyper-narrow features masquerading as companies, leading... See more