Business Building

Birkenstock IPO’d today at a ~$8B valuation. Its CEO Oliver Reichert did a massive turnaround in the past decade: sales 5x’d from $125m in 2012 to $1.3B in 2022. The wildest part: he has zero background in footwear or fashion. Prior to taking over the top job... See more

Quickly, though, I cared quite a bit—about the mission, my coworkers, the writers we worked with. First of all, I couldn’t fake liking the people. And while work-life balance would’ve been pleasant, you have to get in the pressure cooker if you want to grow. Let a place shape you, at least sip the kool-aid. My generation is well-practiced in the... See more