Build Something Beautiful
The craft of building great things
Yoshio Goto and
Build Something Beautiful
“You feel differently towards the world when you make things.”
– Milton Glaser
I think we have so many examples of assholes starting businesses, and if they’re the majority of examples, we’re only going to have shitty businesses. I want to see people with very specific perspectives and opinions on how to manifest things into the world. More people should take business personally.
One of the things I’ve discovered with buildings, particularly your so-called “high-road buildings” is they can become more amazing as time goes on. As that process proceeds, they are buildings that come to be loved. And once they’re loved, they’re safe, by and large. So the quality of mastery can be in the quality of the materials and crafting of a thing that invites that kind of caring, that will keep the thing going.
in order to will any meaningful new project into existence, I actually must be untethered from reality. I need to view the world as bendable and controllable, not as this unchangeable force for me to analyze and carefully dodge around. So for me, “becoming more agentic” has really been a project in carefully maintaining a state of delusion.
make something wonderful
exploring the why and how the act of creating helps us come alive. INSPIRING MORE PEOPLE TO CREATE!
alex • 7 cards
I know I’m being my “best self” when I’m making something
I wanted to make a product and sell it directly to people who’d care about its quality. There’s an incredible connection possible when you align your financial motivations with the service of your users. It’s an entirely different category of work than if you’re simply trying to capture eyeballs and sell their attention, privacy, and dignity in... See more