Branding

insights on the art and science of crafting a brand

by Mike Renaud and · updated 1mo ago

I’m a Fake Brand, in a Fake World: The Secrets Behind Designing a Great Fictional Brand for TV and Film
by Ayla Angelos
itsnicethat.com
gabriel and added 1y ago
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
by April Dunford
amazon.com
Brandy Cerne added 1y ago
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
by Marty Neumier
amazon.com
6 highlights
Mike Renaud added 2y ago
Building a StoryBrand: Clarify Your Message So Customers Will Listen
by Donald Miller
amazon.com
7 highlights
sari and added 2y ago
Amazon.com. Spend less. Smile more.
by Douglas Atkin
amazon.com
12 highlights
sari added 3y ago
Brand Against the Machine
by John Morgan
amazon.com
8 highlights
sari added 3y ago
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I’m a Fake Brand, in a Fake World: The Secrets Behind Designing a Great Fictional Brand for TV and Film