Plugged In / Online IRL
Phygital Presence
Plugged In / Online IRL
In a world where we can outsource productivity to technology, the people who reap the biggest rewards aren’t those who work the fastest.
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is... See more
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is... See more
Sari Azout • The End of Productivity
Digital publishing tends to fit into at least a few categories: one-off products, fixed-period courses, and recurring subscriptions.
Chris Guillebeau • The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
To systematically build iconic brands, companies must reinvent their marketing function. They must assemble cultural knowledge, rather than knowledge about individual consumers. They must strategize according to cultural branding principles, rather than apply the abstracted and present-tense mind-share model. And they must hire and train cultural... See more
