Plugged In / Online IRL
Phygital Presence
Plugged In / Online IRL
A lot of people are talking about how long-context LLMs are great as an "ask my life" app where, you deposit your journal entires, photos, even company docs -- and then ask q's.
So, I've been doing this for 6-mo...
It's the founder coach I never knew I needed -- it's saved me + my company... See more
what would it mean for brands to stop pointing to culture, and to start being it? To do so, they would have to go far beyond marketing, to offer meaningful modes of participation. Is it even possible for companies to be in service of something greater than themselves?
Toby Shorin • Life After Lifestyle
Stand for something that’s all your own. Help us find unexpected things and think unexpected thoughts. Don’t create for the algorithm (as tempting as it is to try and give it what it seems to want, to help your brand gain visibility). Don’t drift to the middle in search of eyeballs. Think bigger, more long-term, more societal-level, even. Do things... See more
Beth Bentley • Is the Algorithm Making Us LESS Stylish, LESS Interesting, LESS...ourselves?
Brand Anarchy is not terrifying chaos, but instead the new order that emerges when old paradigms and playbooks crumble, giving way to unexplored creative and cultural potential. And honestly, it’s just a more fun and human way of doing things.
From Brand Strategy to Brand Anarchy
The saddest aspect of life right now is that science gathers knowledge faster than society gathers wisdom -
Isaac Asimov