don't brand me
anti-branding
don't brand me
"Be guided by beauty. I really mean that. I think pretty much everything I've done has had an aesthetic component—at least to me. Now, you might think, "Building a company that's trading bonds? What's so aesthetic about that?" What's aesthetic about it is doing it right. Getting the right kind of people, and approaching the problem, and doing it... See more
3-2-1: The key to great relationships, the will to achieve, and beauty as a guiding principle
Something sinister happened over the past algorithmically driven decade: brands took a sharp turn toward efficiency and benefits mindshare, often focusing on a laundry list of functional and emotional whoop-de-doos.
It’s this paint-inside-the-lines mentality that stokes irrelevancy and meaninglessness. And the whole point of a brand is to create an... See more
It’s this paint-inside-the-lines mentality that stokes irrelevancy and meaninglessness. And the whole point of a brand is to create an... See more
From Brand Strategy to Brand Anarchy
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Marty Neumier • 3 highlights
amazon.com
Artist Maurizio Cattelan and photographer Pierpaolo Ferrari founded TOILETPAPER in 2010—a world where surrealism, dark humor, and glossy aesthetics collide. What started as an image-based magazine has exploded into fashion, design, and large-scale installations, always pushing the limits of art and absurdity.
Now, their... See more
instagram.comUnderstand the difference between changing default settings and changing defaults themselves, between simplification and synthesis, between reductivism and transparency.
libbymarrs.net • Post-Authentic Sincerity a Premium Generic Essay
seriousness of design with a lightness of spirit.
