Brand Storytelling and Positioning
sari and
Brand Storytelling and Positioning
Meaning Ltd.
meaning.company
For Colored Nerds - Thee Well-Read Black Girl, Glory Edim on Stitcher
stitcher.comSometimes getting the right positioning for your startup is more challenging than getting to the product itself.
“Often it’s not that you don’t know who the customer is, it’s that you’re not picking — you haven’t committed to one hypothesis over the other. That’s what creates the confusion about what the product is, what the feature set looks like,
... See more"People are our Power" | A Conversation with Lindsay Kaplan, Co-Founder of Chief.com
Tom Whitewhitenoise.email
It blows my mind that two things can be similar, but one can be 100x more successful because of how it's positioned
A few examples:
Stew Fortiertwitter.com“The best approach in over-communicated society is the oversimplified message.” — Al Ries
