Brand Storytelling and Positioning
sari and
Brand Storytelling and Positioning
Ebi Atawodi - Playbooks and Templates
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April Dunford on product positioning, segmentation, and optimizing your sales process
open.spotify.comTransformation can be a long golden age for brands. Cultures in this phase can feel new for a very long period as people take time to settle into their new normal. It’s the reason why somewhere in the recesses of our minds we still feel Google is a startup or Netflix is a challenger brand. Neither is true anymore, but that mentality speaks to the p
... See moreJasmine Bina • The 4 Phases of Culture Brands
