Brand Storytelling and Positioning
sari and
Brand Storytelling and Positioning
Fantastic advice, for software builders:
Headline driven development
Here is a simple process for shipping software projects that works. First, decompose the project into a stream1 of headlines. Then pick an aggressive date to ship the first headline and work like hell to meet that date. Have everyone work only on one headline at a time– the
... See more
When every app can do everything, the only reason to pick one is who you become when you open it.
Aspirational Software
7 threads to help you win others to your way of thinking - through clear writing and compelling storytelling:
Dickie Bush 🚢twitter.com