Authenticity
What does it mean for something to be 'authentic'?
Keely Adler and
Authenticity
Funeral inspo. But also life inspiration. Hold space for inconveniences. Show up raw. Give space to the ugly versions of you so they can live and die.
The original poem this piece is built on is called ‘Tract’ - written by William Carlos William (whose work was a muse for the film Paterson).
When you’re losing a game you don’t even want to play, or forcing a fit into a form you don’t want to be in, the best thing to do is to stop playing and go find your shape.
Cortney Cassidy • A soft manifesto
make decisions using our own creative values, not “industry standards.” We design our work and worlds from our best intentions, not our worst fears.
Yancey Strickler • We're Already in Creative Groups, They're Just Not Yet Self-Aware
You never called Eight Sleep a mattress company. Instead, you pioneered a new category of ‘sleep fitness’ by positioning it as a ‘sleep fitness brand.’ Tell me about the decision-making and strategy behind this.
ZATARAIN: We were not intentional about our positioning for the first five years of the company because we didn't even know what brand... See more
ZATARAIN: We were not intentional about our positioning for the first five years of the company because we didn't even know what brand... See more
Polina Pompliano • How Eight Sleep Co-Founder Alex Zatarain Built a Company That Pioneered the ‘Sleep Fitness’ Category
Honesty is a strange aesthetic criterion to prioritize. Great confessional art was never about accurately representing reality, but about giving voice to the process of experiencing it—how we feel, not what we’re feeling, making lucid that which usually eludes full expression.