Attention Economy
exploring the inner workings and dynamics of companies building products engineered to hook us, addict us, and hijack our attention to sell more ad inventory
sari and
Attention Economy
Can digital devices promote human-to-human interaction?
Technology companies are increasingly using ambient computing to create more thoughtful products that demand less of our attention in a post-notification world.👉
Contracting our attention into the moment is hard, but it increases its potency, just as the brevity of words increases the potency of an idea, creating deeper grooves in the mind. If brevity is the soul of wit, then presence is the soul of experience. We cannot be fully ourselves until we are fully in the moment—attention nowhere but here.
Isabel Hazan • distillation
insught from Eugene Wei on the incentives of ad-based social networks:
to raise your revenue as a social media company monetizing from ads (CPM), you have to drive the M part up, because the C is going down. And that means more and more we see all these companies fighting to be more addictive and entertaining.
