Clinton Weekes

1. Human-in-the-loop becomes a luxury feature. Customer support is 99 percent AI. Talking to a real human is a platinum-tier upsell.

1. Niche-as-a-service platforms take off. People pay monthly for tightly curated, AI-moderated communities around obscure hobbies.

1. Vertical AI swallows horizontal SaaS. Niche agents for “dentists in Ohio” or “solar sales reps in Arizona” outperform Salesforce and HubSpot.

just sell me the damn handbag

anti-brand

1. The Boat (SBS) - Best example of spatial storytelling

Direct link: https://www.sbs.com.au/theboat/

This is the most relevant to what you're thinking. It's an interactive graphic novel about Vietnamese refugees with:

- Scroll-based navigation

- Side stories you can branch into

- Atmospheric sound design

- Non-linear exploration

- Award-winning (Webby