was talking to a friend about my product manager post & we were both like, how are there still so many ppl who can’t build anything, even with ai holding their hand? it’s ridiculous. there are too many thinkers, not enough builders.
if you have an idea, you build it. that’s the
was talking to a friend about my product manager post & we were both like, how are there still so many ppl who can’t build anything, even with ai holding their hand? it’s ridiculous. there are too many thinkers, not enough builders. if you have an idea, you build it. that’s the
build for yourself first. product building's not meant to be a selfless act.
So but how do we build software that can be anything without falling into the Zombocom trap? I believe that Bezos interview shows us exactly how.
- You start from a systems-level insight ( the internet is growing rapidly )
- Then work backwards to a first best customer who has a burning need ( can’t find book ) that is related to your superpower ( intern
Gordon Brander • The Zombocom Problem

... See moreI've consulted. I've done client work. I've advised. I've served on boards. I've invested. I've written books. I've spoken on the circuit. I've blogged for years.
I have to say, I've found no greater professional joy than working with a tight group of people to ship and support our own products. And for those products to find people willing to trade
When anyone can execute at 90% perfection with the right prompts, the limiting factor becomes the quality of your ideas. The creative direction. The strategic insight. The unique perspective.
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