You need to be coining new words
- Carl Jung: "Introversion", "extroversion," "archetypes"
- Nietzsche: "Slave morality"
- Darwin: "Survival of the fittest"
Interesting new labels will make your ideas stickier and 10x likelier to be passed on
Jash Dholanix.comYou need to be coining new words - Carl Jung: "Introversion", "extroversion," "archetypes" - Nietzsche: "Slave morality" - Darwin: "Survival of the fittest" Interesting new labels will make your ideas stickier and 10x likelier to be passed on
The term creativity, in other words, allows us to think and say things previous terms don’t. It is not a new word for old ideas but a way of expressing thoughts that were previously inexpressible.
Samuel W. Franklin • The Cult of Creativity: A Surprisingly Recent History
Chosen carefully, words don’t just describe innovation; they enable it.
Courtney Hohne • The monkey, the tiger beetle and the language of innovation
It might be surprising to you that an organization known for cutting edge technology cares so much about something as soft and abstract as language and how it makes people feel — and that’s exactly why we’re sharing these tips. Everyone has the potential to be brave, audacious, and radically creative, but we often put ceilings on ourselves with min
... See moreCourtney Hohne • The monkey, the tiger beetle and the language of innovation
"People don't remember books; they remember sentences."
I can't find who said this first but it's so true.
Morgan Houseltwitter.comThe name of your idea is just as important as the argument behind it.
When we collapse our thinking into a phrase, meme or name that’s easy to pass on, we give our ideas the best possible chance to spread. The best names feel like inevitable
additions to our collective vocabulary (“1000 True Fans”, “Radical Candor” even “web3”). They spark interest... See more
When we collapse our thinking into a phrase, meme or name that’s easy to pass on, we give our ideas the best possible chance to spread. The best names feel like inevitable
additions to our collective vocabulary (“1000 True Fans”, “Radical Candor” even “web3”). They spark interest... See more