You need to be coining new words
- Carl Jung: "Introversion", "extroversion," "archetypes"
- Nietzsche: "Slave morality"
- Darwin: "Survival of the fittest"
Interesting new labels will make your ideas stickier and 10x likelier to be passed on
Jash Dholanix.comYou need to be coining new words - Carl Jung: "Introversion", "extroversion," "archetypes" - Nietzsche: "Slave morality" - Darwin: "Survival of the fittest" Interesting new labels will make your ideas stickier and 10x likelier to be passed on
(when supply is down, demand is high). The result was Quiet: The Power of Introverts in a World That Can’t Stop Talking, a publishing sensation that has not only moved more than two million copies, but also spurred courses, leadership consulting, and a viral TED Talk that has been watched more than fourteen million times. But imagine if she’d poorl
... See moreRyan Holiday • Perennial Seller: The Art of Making and Marketing Work that Lasts
It’s about inventing new language to represent new and differentiated ideas, and educating people on the differences between what you’re saying versus what has been said before (old vs new). When
Eddie Yoon • Snow Leopard
spread the word about the innovation far and wide.