You need to be coining new words
- Carl Jung: "Introversion", "extroversion," "archetypes"
- Nietzsche: "Slave morality"
- Darwin: "Survival of the fittest"
Interesting new labels will make your ideas stickier and 10x likelier to be passed on
Jash Dholanix.comYou need to be coining new words - Carl Jung: "Introversion", "extroversion," "archetypes" - Nietzsche: "Slave morality" - Darwin: "Survival of the fittest" Interesting new labels will make your ideas stickier and 10x likelier to be passed on
contribution as your backup. The scientific association with a big idea, the “brand name,” goes to the one who connects the dots, not the one who makes a casual observation—even Charles Darwin, who uncultured scientists claim “invented” the survival of the fittest, was not the first to mention it. He wrote in the introduction of The Origin of
... See moreNassim Nicholas Taleb • The Black Swan: The Impact of the Highly Improbable (Incerto Book 2)
Languaging helps you name the category you are creating (by framing a different problem with a different benefit):
Eddie Yoon • Snow Leopard
COOGAN’S LAW: Always Be Coining
The value of coining phrases is going up dramatically. Driven by the internet broadly and algorithmic feeds more recently. You need to compress concepts and then own them.
Network state, going direct, American dynamism, time to build, zero to one
John Cooganx.com