One issue with corporate comms is there’s too much “how to build a boat” and not enough “why you should should yearn for the vast and endless sea”
Lulu Cheng Meserveyx.comSaved by Tony Writer and
One issue with corporate comms is there’s too much “how to build a boat” and not enough “why you should should yearn for the vast and endless sea”
hot take: designers often feel like they have to defend every single choice they make, as if they're constantly on trial. that's because design is so visual—anyone can glance at it and throw out opinions, even if those opinions are vague or come from someone without much expertise. for instance, a non-designer might casually say, "this color feels... See more
orkward ☄︎x.comPut simply: to highlight the importance of storytelling in work, in life, in all things.A business without a clear story resembles a car without an engine. No matter how much you kick, scream, or turn its crankshaft over, it won’t go anywhere. It’s no more than a dead vehicle sitting (or a dead company walking, for that matter).Like near all things... See more
